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From Mastering Multimedia:

“The story of how a small newspaper opened its editorial decision making process to the public in order to gain credibility with great results. A case study produced by Innovation Media Consulting on American Newspaper about The Spokesman Review newspaper in the United States.”

Now this is the type of newsroom innovation that needs to take place. Not measuring journalists’ bylines, not cutting paper length and not plastering the news Web sites with every piece of technology and doodad that comes out.

If you earn the respect of your readers again, you will earn their money.